Emerging Markets Heat Up for Device Makers (Motley Fool)
Want a deeper analysis? With the medical device industry struggling for growth, leading companies have had to look elsewhere to power up stagnating sales. That's gone beyond expanding their product lines: Some of the best names in the business have looked across the oceans for future growth, where lucrative and untapped emerging markets become tomorrow's medical device battlefields. British device maker Smith & Nephew (NYSE: SNN) is the latest company to join the emerging markets push. The company announced it agreed to buy Indian trauma device maker Adler Mediequip, which -- along with the buyout of a Brazilian distribution partner -- totaled around $70 million. What does this mean for your investment and the medical device industry's emerging markets momentum? Smith & Nephew's well-timed move Smith & Nephew announced the news on the back of a disappointing earnings report on Thursday. The company's sales slid less than 1%, but that fall is a trend that we've seen plenty of during this earnings season. Medical device companies have had a hard time finding revenue traction with pricing pressures in the industry,...
