Smith & Nephew Unveils New Discounted, Hospital-focused Sales Model (HealthPointCapital)
Smith & Nephew unveiled a new hospital-focused sales model that will offer two of the company's primary hip and knee implants through multiyear contracts at an approximate discounted rate of one-third.
The new system is called Syncera, and Smith & Nephew anticipates the two products offered under it, Genesis II Knee, and the combination of the Synergy hip stem and reflection cap, are suitable for roughly 80% of all hip and knee procedures undertaken in the United States.
Along with reconstructi...
