The opportunity in boomers and their aching backs (Crain's Chicago Business)
The Complete List of Spine Startups
After years of hawking spinal implants, Joseph Jin knows there's lots of money to be made from baby boomers and their aching backs. But it won't be easy for his Chicago-based startup to break in.
The demand is driven in part by people who want to remain active later in life as well as rising obesity rates. Spinal fusion is among the most common and expensive surgical procedures in the nation, costing an average of about $28,000 per hospital stay in 2012, the most recent federal data...