Sharing an example of a strong technical marketing piece

Kudos to STEUTE.  I am impressed so I am sharing this marketing piece with you. After reading this, you have to "trust" STEUTE to be the leader in their medical technology field. Notice that this piece is not self-serving, but 100% informative.  They are simply educating customers.  STEUTE walks you through the common problems with "wired" Foot Switches in the OR (we have all seen these issues in person).  Then STEUTE walks you through 8 wireless options with Pros/Cons.

 

Selecting a Wireless Technology for a Medical-Grade Foot Switch

Historically medical device manufacturers, requiring a foot switch as a human interface, have used a cabled unit that would plug-into the console of the device being operated. Until recently, a “cabled” unit has been the only available option. While these “cabled” solutions proved to be acceptable, many OEMs recognized that the cable presented some limitations. These included:

The cable posed a “tripping hazard” to personnel. The cable limited the location of the foot control relative to the location of its host medical device. The cable was typically the single most frequent point of failure … either from excessive stress at the strai...


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