You are probably sitting at home trying to figure out how to adjust your orthopedic business for the coming boom in elective procedures.
Your orthopedic surgeon customers are spending more time at home also.
Bad News... but also Good News.
First the bad. Your existing marketing strategies and methods during COVID are broken. Marketing messages are not reaching your customers because traditional tactics are taking the rep out of the OR, office, and off the road of traditional “visibility.” No elective surgeries, no sales, right? Wrong.
Now the good part. You can shift ...
