Can Stryker Get More Surgeons to Use MAKO Robotic Platform? (MDDI blog)
Posted in Implantable Devices by Arundhati Parmar on March 5, 2015
Orthopedics company Stryker has had a tough time integrating the MAKO business especially on the sales side, but the tide could be turning with a sales ramp.
Orthopedics company Stryker shelled out $1.65 billion in acquiring MAKO betting on a future where hip and knee surgeries would be robotically assisted.
It was a bold move, but by executives' own admission the sales integration has been tougher that expected. It's no surprise then that MAKO d...