10 Rules for Great Product Development

"Why is my New Product Development pipeline too slow, too expensive and lacking innovation?" I get this question from frustrated leaders in the larger Orthopedic companies. I thought I would share the formulas to the OrthoStreams community that have worked for me. Here are 10 specific rules you can use to help your R&D teams execute at a higher level.

Note: these rules are for the larger orthopedic companies, not startups.

Tiger's 10 Rules Rule #1 - Match team strength to project complexity I often see too little horsepower for big strategic product development, which leads to projects that go nowhere.  Draw a matrix, and put all of your projects into one of the four quadrants (Complex or "Me too"  by  Line Addition or Strategic) The rule of thumb is:

"Light Weight" Teams are suited for projects that are both "me too" products + line addition "Medium Weight" Teams are suited for projects that are complex, but only a line addition "Medium Weight" Teams are suited for projects that are "me too", but also strategic "Heavy Weight" Teams are suited for projects that are both complex + strategic

Rule #2 - Separate project management from the pro...


Unlock the full article and exclusive OrthoStreams insights: in-depth analyses, hot startups, trends, market intel, and Daily Newsletter—for just $1/day.
Subscribe Now—Up your Game !
 

Scroll to Top