"Why is my New Product Development pipeline too slow, too expensive and lacking innovation?" I get this question from frustrated leaders in the larger Orthopedic companies. I thought I would share the formulas to the OrthoStreams community that have worked for me. Here are 10 specific rules you can use to help your R&D teams execute at a higher level.
Note: these rules are for the larger orthopedic companies, not startups.
Tiger's 10 Rules Rule #1 - Match team strength to project complexity I often see too little horsepower for big strategic product development, which leads to projects that go nowhere. Draw a matrix, and put all of your projects into one of the four quadrants (Complex or "Me too" by Line Addition or Strategic) The rule of thumb is:
"Light Weight" Teams are suited for projects that are both "me too" products + line addition "Medium Weight" Teams are suited for projects that are complex, but only a line addition "Medium Weight" Teams are suited for projects that are "me too", but also strategic "Heavy Weight" Teams are suited for projects that are both complex + strategic
Rule #2 - Separate project management from the pro...
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