“I don’t hate Big Ortho”

Allow me make a clarification.
Some readers and friends have accused me of "throwing Big Ortho under the bus".
I understand this perception. I often write about the lack of innovation coming from inside the Big Orthos.

The problem is with "The System" not "The People".

The People
To clarify, my general statement about Big Ortho has nothing to do with the people, how hard they work or how smart they are.  Heck, I started my career in Big Ortho at S+N, one of the great companies.
The majority of talented people work in the larger established orthos. The Big Orthos hire the be...


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