“You can’t do that in orthopedics”

True innovation in orthopedics is questioned 100% of the time.
Initially, the "true" game changers are thought to be crazy.  They challenge the way we think. Challenge our conventional wisdom. Challenge our systems and the status quo.   
When people first see "true" innovation, they say...
"That’s too dangerous."
"Surgeons will never use it."
"It’s too complicated."
"The regulators will never approve it."
"Nobody will buy it.”

Let's look a few real life examples from Orthopedic history.
"You can’t stretch and shape bones."
In the 1950’s, Dr. Ilazarov (USSR) perf...


Your friends are reading OrthoStreams daily - Are you ?

 

Unlock your access to full rich article, trends, hot startups, market reports and your daily newsletter.

Just $1/day.