25 Dos and Don’ts for Creating Value in an Orthopedic Startup

Guest article by Marty Wynkoop
My nearly 20 years in startups have taught me several valuable lessons. Valuable, because those lessons have cost me time or money, and usually both. My failed start ups outnumber my successful ones, by a long margin. But as I like to say, I still get in the batter’s box and swing for the fence. I have learned that the people you have on your team is much more important than the idea. Theodore Roosevelt says it best: “The best executive is the one who has sense enough to pick good men to do what he wants done, and self-restraint to keep from meddling with them w...