Why Is It So Hard to Innovate at Big Medical Device Companies? (MDDI Online)
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Large medical device companies boast big R&D budgets and world-class engineers. So why does most of the innovation in medtech come from startups?
How do you develop a groundbreaking medical device? If you work at a small company, the answer is put in a lot of blood, sweat, and tears (not to mention some of your own cash and probably a lot of sleepless nights). But if you work at a big medtech company, innovation is just an acquisition away.
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