As 2009 came to a close, it was evident that not much could hold back an industry with an entrepreneurial spirit and a mission to help save lives. The industry made some adjustments, and the outlook is looking more upbeat for 2010.
An Emergo Group survey, for example, found that the industry is feeling a bit more optimistic about the year ahead. Chris Schorre, Emergo’s global marketing director, points to generally improved economic news and stable markets (for details, see the news story on p. 16). Shares of St. Jude Medical Inc., Stryker Corp., and Zimmer Holdings, for example, all rose i...
